Showing 161–180 of 485 results

Built to Last by Jim Collins and Jerr...

KShs3,490.00 KShs2,500.00
Brief Summary This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies." So write Jim Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance to those who would like to build landmark companies that stand the test of time. Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from other companies?" What separates General Electric, 3M, Merck, Wal-Mart, Hewlett-Packard, Walt Disney, and Philip Morris from their rivals? How, for example, did Procter & Gamble, which began life substantially behind rival Colgate, eventually prevail as the premier institution in its industry? How was Motorola able to move from a humble battery repair business into integrated circuits and cellular communications, while Zenith never became dominant in anything other than TVs? How did Boeing unseat McDonnell Douglas as the world's best commercial aircraft company -- what did Boeing have that McDonnell Douglas lacked? By answering such questions, Collins and Porras go beyond the incessant barrage of management buzzwords and fads of the day to discover timeless qualities that have consistently distinguished out-standing companies. They also provide inspiration to all executives and entrepreneurs by destroying the false but widely accepted idea that only charismatic visionary leaders can build visionary companies. Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.

The Ideal Startup by Nicholas Aruho

KShs1,600.00 KShs1,300.00
The Ideal Startup is a guide for business startups, covering the fundamental aspects that everyone starting a business should know. It is a handbook covering the practical aspects of starting a business with reference to the African perspective. The book covers topics like coming up with your business idea, raising startup capital and how to make and present winning pitch decks and business plans. Other topics explain how to manage legal aspects of the business, comply with tax laws, develop and execute a winning marketing strategy and lead a winning team. The book also covers how businesses can do proper bookkeeping and records management.

COMMUNICATE TO CONVERT. Your Ultimate...

KShs2,000.00 KShs1,500.00
Communicate to Convert, provides a comprehensive overview of the marketing communication field, including the latest trends and best practices. Marketing communication is a critical aspect of any business, and this book helps you understand the various methods and channels you can use to communicate with customers and prospects. Throughout the book, real-world examples and case studies are used to illustrate key concepts and strategies. The book also includes practical guidelines that can be used to develop and implement marketing communication campaigns. Whether you are a marketing professional, a business owner, or a marketing student, this book provides the knowledge and skills you need to develop and execute effective marketing communication campaigns. The author combines a managerial perspective with a contemporary set of principles, incorporating recent developments in marketing communication such as e-commerce and new media. With this book, you will be well-equipped to manage your marketing communication processes, including building brand awareness, direct marketing, packaging, and online presence to help achieve your business objectives.

Hooked: How to Build Habit Forming Pr...

KShs3,000.00 KShs2,590.00
How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

10 Day MBA: A step-by-step guide to m...

KShs2,290.00 KShs1,990.00
A business classic, The 10-Day MBA provides an invaluable guide for all the people who do not have the time or resources to take a full-time business degree, or who require a short revision aid. Internationally acclaimed, this carefully structured and easy-to-read course will enable you to understand the concepts and jargon used in the business world without having to leave your desk. Here is your chance to become familiar with the key tools and theories taught at Harvard and Stanford and other leading business schools - in just ten days!

Leadership Beyond the Boardroom by Fr...

KShs1,600.00 KShs1,300.00
The leadership space is evolving at unprecedented speeds. The variables of leadership are expanding and multiplying every new day. Only attentive and adaptive leaders will survive this mega evolution. This book delves deep into the subject of leadership and dissects the variables of the ever changing landscape of leadership with a view to helping new leaders to successfully create their own paths of leadership.

Chip War: The Fight for the WorldR...

KShs4,000.00 KShs3,590.00
An epic account of the decades-long battle to control the world's most critical resource—microchip technology Power in the modern world - military, economic, geopolitical - is built on a foundation of computer chips. America has maintained its lead as a superpower because it has dominated advances in computer chips and all the technology that chips have enabled. (Virtually everything runs on chips: cars, phones, the stock market, even the electric grid.) Now that edge is in danger of slipping, undermined by the naïve assumption that globalising the chip industry and letting players in Taiwan, Korea and Europe take over manufacturing serves America's interests. Currently, as Chip War reveals, China, which spends more on chips than any other product, is pouring billions into a chip-building Manhattan Project to catch up to the US. In Chip War economic historian Chris Miller recounts the fascinating sequence of events that led to the United States perfecting chip design, and how faster chips helped defeat the Soviet Union (by rendering the Russians’ arsenal of precision-guided weapons obsolete). The battle to control this industry will shape our future. China spends more money importing chips than buying oil, and they are China's greatest external vulnerability as they are fundamentally reliant on foreign chips. But with 37 per cent of the global supply of chips being made in Taiwan, within easy range of Chinese missiles, the West's fear is that a solution may be close at hand.

My Crazy ideas By Grace M. Njuguna

KShs2,000.00 KShs1,500.00

 A book for young and first time entrepreneur.

As technology changes with the world around us, so do job prospects for our children and future generations. In fact, as much as 30% of jobs may become obsolete in the next 20 years according to ILO. That’s huge! Along with these tech and societal developments, starting a business and becoming your own boss and entrepreneur has become a lot more accessible and a lot more accepted.

Entrepreneurship can make such a powerful tool to help fight youth unemployment. My Crazy ideas is guide for young people on how to turn their seemingly crazy ideas in to business ventures from Idea validating to raising the funds.  Crazy is good.

Why Do So Many Incompetent Men Become...

KShs3,000.00 KShs2,700.00
Look around your office. Turn on the TV. Incompetent leadership is everywhere, and there's no denying that most of these leaders are men. In this timely and provocative book, Tomas Chamorro-Premuzic asks two powerful questions: Why is it so easy for incompetent men to become leaders? And why is it so hard for competent people--especially competent women--to advance? Marshaling decades of rigorous research, Chamorro-Premuzic points out that although men make up a majority of leaders, they underperform when compared with female leaders. In fact, most organizations equate leadership potential with a handful of destructive personality traits, like overconfidence and narcissism. In other words, these traits may help someone get selected for a leadership role, but they backfire once the person has the job. When competent women--and men who don't fit the stereotype--are unfairly overlooked, we all suffer the consequences. The result is a deeply flawed system that rewards arrogance rather than humility, and loudness rather than wisdom. There is a better way. With clarity and verve, Chamorro-Premuzic shows us what it really takes to lead and how new systems and processes can help us put the right people in charge.

HBR’s 10 Must Reads on Collabor...

KShs3,500.00 KShs3,100.00
If you read nothing else on collaborating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you work more productively with people on your team, in other departments, and in other organizations. Leading experts such as Daniel Goleman, Herminia Ibarra, and Morten Hansen provide the insights and advice you need to:
  • Forge strong relationships up, down, and across the organization
  • Build a collaborative culture
  • Bust silos
  • Harness informal knowledge sharing
  • Pick the right type of collaboration for your business
  • Manage conflict wisely
  • Know when not to collaborate

HBR’s 10 Must Reads on Creativi...

KShs3,300.00 KShs2,990.00
Does your organization support creativity—or squash it? If you read nothing else on cultivating creativity at work, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you ignite the creative spark across your organization. This book will inspire you to:
  • Discover the elements of creativity and learn how to influence them
  • Harness the creative potential of a diverse team
  • Encourage curiosity and experimentation
  • Avoid breakdowns in creative collaboration
  • Overcome the fear that blocks your innate creativity
  • Bring breakthrough ideas to life
This collection of articles includes "Reclaim Your Creative Confidence" by Tom Kelley and David Kelley; "How to Kill Creativity" by Teresa Amabile; "How Pixar Fosters Collective Creativity" by Ed Catmull; "Putting Your Company's Whole Brain to Work" by Dorothy Leonard and Susaan Straus; "Find Innovation Where You Least Expect It" by Tony McCaffrey and Jim Pearson; "The Business Case for Curiosity" by Francesca Gino; "Bring Your Breakthrough Ideas to Life" by Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade; "Collaborating with Creative Peers" by Kimberly D. Elsbach, Brooke Brown-Saracino, and Francis J. Flynn; "Creativity Under the Gun" by Teresa Amabile, Constance Noonan Hadley, and Steven J. Kramer; "Strategy Needs Creativity" by Adam Brandenburger; and "How to Build a Culture of Originality" by Adam Grant. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

HBR’s 10 Must Reads on Mental T...

KShs3,500.00 KShs3,190.00
Come back from every setback a stronger and better leader If you read nothing else on mental toughness, read these ten articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your emotional strength and resilience--and to achieve high performance. This book will inspire you to:
  • Thrive on pressure like an Olympic athlete
  • Manage and overcome negative emotions by acknowledging them
  • Plan short-term goals to achieve long-term aspirations
  • Surround yourself with the people who will push you the hardest
  • Use challenges to become a better leader
  • Use creativity to move past trauma
  • Understand the tools your mind uses to recover from setbacks.
This collection of articles includes "How the Best of the Best Get Better and Better," by Graham Jones; "Crucibles of Leadership," by Warren G. Bennis and Robert J. Thomas; "Building Resilience," by Martin E.P. Seligman; "Cognitive Fitness," by Roderick Gilkey and Clint Kilts; "The Making of a Corporate Athlete," by Jim Loehr and Tony Schwartz; "Stress Can Be a Good Thing If You Know How to Use It," by Alla Crum and Thomas Crum; "How to Bounce Back from Adversity," by Joshua D. Margolis and Paul G. Stoltz; "Rebounding from Career Setbacks," by Mitchell Lee Marks, Philip Mirvis, and Ron Ashkenas; "Realizing What You're Made Of," by Glenn E. Mangurian; "Extreme Negotiations," by Jeff Weiss, Aram Donigian, and Jonathan Hughes; and "Post-Traumatic Growth and Building Resilience," by Martin Seligman and Sarah Green Carmichael.

HBRs 10 Must Reads: The Essentials by...

KShs3,000.00 KShs2,500.00
Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That's what makes this book "must read." These are the 10 seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration and ready to run with big ideas to accelerate their own and their companies' success. If you read nothing else full stop read: Michael Porter on creating competitive advantage and distinguishing your company from rivals John Kotter on leading change through eight critical stages, Daniel Goleman on using emotional intelligence to maximize performance, Peter Drucker on managing your career by evaluating your own strengths and weaknesses, Clay Christensen on orchestrating innovation within established organizations, Tom Davenport on using analytics to determine how to keep your customers loyal, Robert Kaplan and David Norton on measuring your company's strategy with the Balanced Scorecard, Rosabeth Moss Kanter on avoiding common mistakes when pushing innovation forward, Ted Levitt on understanding who your customers are and what they really want, C. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy.

DEVELOPING YOUR OWN BUSINESS SUCCESS ...

KShs700.00 KShs500.00
A holistic guide to starting and developing your own business to maturity. The books provides an overview of the fundamental business systems to be established to facilitate the success of your business.

The Crux: How Leaders Become Strategi...

KShs3,900.00 KShs3,500.00
'The only book you'll need as a strategist' Dawn Farrell, president and CEO, TransAlta (2012-21) The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists? In this ground-breaking book, Richard Rumelt, the world's leading authority on strategy, shows how finding the crux of a challenge is the essence of the strategist's skill. The crux is the key issue where action will best pay off, and Rumelt reveals how to pinpoint it so you can focus energy on what really matters. Drawing on decades of professional and academic experience, and through vivid storytelling - from Elon Musk's decision-making to Netflix's journey - Rumelt illuminates how leaders can overcome obstacles, navigate uncertainty and determine the best path forward. Strategy is not about setting financial targets, statements of desired outcomes, or performance goals, it is about finding the crux and taking decisive, coherent action

Dissecting The Heart of Leadership by...

KShs2,000.00 KShs1,500.00
Organizations succeed because the leadership is deliberate in making them succeed. The book has a wide and diverse scope and provides ready and clear answers to fundamental questions on leadership. It also addresses deep-seated concerns about poor leadership. The book is a valuable source of theoretical and practical knowledge to be used in rectifying the ills of many organizations and nations in Africa and beyond. This book explores the heart of leadership with practical examples of great leaders in Kenya. The book will help leaders in any position to sharpen the ax making it easier to succeed. The book is also ideal for teaching leadership and management-related units. Topics covered in the book include: The Concept of Leadership | Effective Delegation | Effective Management of Meetings | Leading in Turbulent Times | Managing Teams and Team Building | Women in Leadership | Leadership, and Power | The Role of Followers in Leadership | Past, Present, and Future of Leadership.

Growing A Business Empire by Dr. Mary...

KShs2,500.00 KShs2,000.00
Building a growing and enduring business is the dream of every entrepreneur. Every business leader desires to hand over leadership to a person who will ensure sustainable growth and continuity. Many businesses have stagnated and failed to take advantage of the international market due to ineffective succession planning. Effective management succession coupled with the right growth strategies is critical to the growth of any organization. The majority of Family Businesses are characterized by alarming deteriorating “survival rates”. Statistics show that about one-third of family businesses survive the transition from the founders (1st generation) to the 2nd generation of owner-management. The Chandaria family business cited in this book, which is in its 5th generation and in more than 40 countries is an ideal case of effective succession management. This book reveals practical effective succession planning, succession timing, and succession management strategies. It also provides a comprehensive view of various strategic issues related to growth in any business. This book will help entrepreneurs and business leaders to do the right thing and ensure business continuity and growth.

The Dawn of Everything: A New History...

KShs2,500.00 KShs1,999.00
A dramatically new understanding of human history, challenging our most fundamental assumptions about social evolution—from the development of agriculture and cities to the origins of the state, democracy, and inequality—and revealing new possibilities for human emancipation. For generations, our remote ancestors have been cast as primitive and childlike—either free and equal innocents, or thuggish and warlike. Civilization, we are told, could be achieved only by sacrificing those original freedoms or, alternatively, by taming our baser instincts. David Graeber and David Wengrow show how such theories first emerged in the eighteenth century as a conservative reaction to powerful critiques of European society posed by Indigenous observers and intellectuals. Revisiting this encounter has startling implications for how we make sense of human history today, including the origins of farming, property, cities, democracy, slavery, and civilization itself. Drawing on pathbreaking research in archaeology and anthropology, the authors show how history becomes a far more interesting place once we learn to throw off our conceptual shackles and perceive what’s really there. If humans did not spend 95 percent of their evolutionary past in tiny bands of hunter-gatherers, what were they doing all that time? If agriculture, and cities, did not mean a plunge into hierarchy and domination, then what kinds of social and economic organization did they lead to? The answers are often unexpected, and suggest that the course of human history may be less set in stone, and more full of playful, hopeful possibilities, than we tend to assume. The Dawn of Everything fundamentally transforms our understanding of the human past and offers a path toward imagining new forms of freedom, new ways of organizing society. This is a monumental book of formidable intellectual range, animated by curiosity, moral vision, and a faith in the power of direct action.

Crush It: Why NOW Is the Time to Cash...

KShs2,500.00 KShs2,190.00
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.

Has China Won The Chinese Challenge t...

KShs2,290.00 KShs1,990.00
The defining geopolitical contest of the twenty-first century is between China and the US. But is it avoidable? And if it happens, is the outcome already inevitable? China and America are world powers without serious rivals. They eye each other warily across the Pacific; they communicate poorly; there seems little natural empathy. A massive geopolitical contest has begun. America prizes freedom; China values freedom from chaos. America values strategic decisiveness; China values patience. America is becoming society of lasting inequality; China a meritocracy. America has abandoned multilateralism; China welcomes it. Kishore Mahbubani, a diplomat and scholar with unrivalled access to policymakers in Beijing and Washington, has written the definitive guide to the deep fault lines in the relationship, a clear-eyed assessment of the risk of any confrontation, and a bracingly honest appraisal of the strengths and weaknesses, and superpower eccentricities, of the US and China.