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Cheat Sheet for Running a Start-Up in...
This is an amazing read for young innovators. The journey of entrepreneurship is like a labyrinth, one that calls for determination
and focus to achieve the desired goal. Indeed it reinforces the adage that ‘footprints on the sand of time are never made while sitting down’.
Aaron, you have used technology to transform and save lives through the Damu Sasa app, making blood available to the thousands in need.
~ Dr. Ademola Olajide,
United Nations Population Fund (UNFPA). Innovators have a passion for solving problems that afflict society and,
in the process, they go through and learn a lot. Aaron’s Ogunde’s Cheat Sheet for Running a Startup in Africa is an account of a resilient
innovative endeavour whose trajectory has been punctuated by hits and misses, and highs and lows. During the journey, there has been
an accumulation of lessons worth sharing with curious individuals, nascent entrepreneurs, innovators, start-up entrepreneurs, micro and
small enterprises founders as well as academics and policy makers.
The book is a must-read for all who have been accorded an opportunity to live. ~ Prof. Vincent Machuki, Associate Professor, Faculty of Business
and Management Sciences, University of Nairobi.
Aaron Ogunde is a brilliant entrepreneur and an inspiring leader whose experiences and insights we can all learn from. This overview
of his journey, and the challenges he has faced along the way, is a must-read for social entrepreneurs and business leaders. It highlights
contextually and culturally relevant lessons for managers of early stage organizations operating in difficult and often bureaucratic environments, while also providing guidance and motivation for those looking to make a difference in society. I am forever learning from Aaron’s journey and highly recommend this book! ~ Sahar Jamal, MBA, BCom., BA; Founder & CEO, Maziwa Breastfeedin
Positioning: The Battle for Your Mind...
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Writing in their trademark witty, fast-paced style, advertising gurus Ries and Trout explain how to:
Make and position an industry leader so that its name and message wheedles its way into the collective subconscious of your market-and stays there
Position a follower so that it can occupy a niche not claimed by the leader
Avoid letting a second product ride on the coattails of an established one.
Positioning also shows you how to:
- Use leading ad agency techniques to capture the biggest market share and become a household name
- Build your strategy around your competition's weaknesses
- Reposition a strong competitor and create a weak spot
- Use your present position to its best advantage
- Choose the best name for your product
- Determine when-and why-less is more
- Analyze recent trends that affect your positioning.
Thinking in Systems by Donella H. Mea...
Thinking in Systems is a concise and crucial book offering insight for problem solving on scales ranging from the personal to the global. Edited by the Sustainability Institute’s Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world, showing readers how to develop the systems-thinking skills that thought leaders across the globe consider critical for 21st-century life.
Some of the biggest problems facing the world―war, hunger, poverty, and environmental degradation―are essentially system failures. They cannot be solved by fixing one piece in isolation from the others, because even seemingly minor details have enormous power to undermine the best efforts of too-narrow thinking.
While readers will learn the conceptual tools and methods of systems thinking, the heart of the book is grander than methodology. Donella Meadows was known as much for nurturing positive outcomes as she was for delving into the science behind global dilemmas. She reminds readers to pay attention to what is important, not just what is quantifiable, to stay humble, and to stay a learner.
In a world growing ever more complicated, crowded, and interdependent, Thinking in Systems helps readers avoid confusion and helplessness, the first step toward finding proactive and effective solutions.
Currency Kings: How Billionaire Trade...
Win big and win often in the world’s greatest financial market
With $5 trillion traded every day, FX dwarfs all other markets. It’s a tough market to master―but not as tough as people think. Currency Kings provides the keys anyone can use to unlock the enormous potential of FX.
FX guru Ben Robson walks you through the process of 1) developing a sound strategy, 2) creating a competitive edge, 3) scaling your efforts, and 4) managing risk. It’s a simple, commonsense approach. And it works incredibly well. Robson has been using it to drive major profitability from FX for years. Throughout, he analyzes the strategies of the world’s greatest FX traders, including:
• George Soros―perhaps the greatest FX trader ever
• John Henry―the brilliant technical trader and risk manager
• Urs Schwarzenbach―veritable king of options
• Peter Cruddas―a pioneer of retail fx trading
• Jim Simons―who made billions with computers and arbitrage
• Renat Fatkhullin -- mastermind behind Metaquotes trading software
Each of these investors have drawn untold profits through FX trading―and none of their styles is the same. Which goes to show that there is always room for innovation. Currency Kings provides the foundation, you build on it with the right combination of discipline, original thinking, and a powerful will to win.
The behemoth called the FX market awaits. Use this unparalleled investing guide to profit beyond your wildest dreams.
Boards That Make a Difference: A New ...
In this revised and updated third edition, Carver continues to debunk the entrenched beliefs and habits that hobble boards and to replace them with his innovative approach to effective governance. This proven model offers an empowering and fundamental redesign of the board role and emphasizes values, vision, empowerment of both the board and staff, and strategic ability to lead leaders.
Policy Governance gives board members and staff a new approach to board job design, board-staff relationships, the role of the chief executive, performance monitoring, and virtually every aspect of the board-management relationship.
This latest edition has been updated and expanded to include explanatory diagrams that have been used by thousands of Carver's seminar participants. It also contains illustrative examples of Policy Governance model policies that have been created by real-world organizations. In addition, this third edition of Boards That Make a Difference includes a new chapter on model criticisms and the challenges of governance research.
Boards That Deliver: Advancing Corpor...
Finally, a book that brings the vision of truly good governance down to earth. Ram Charan, expert in corporate governance and best-selling author, packs this book with useful tools and techniques to take boards and their companies to a higher level of performance. Charan puts his finger on a growing problem for boards: the disconnect between directors' efforts and their results. The added time and attention boards invest is not translating into better governance? that is, governance that adds value to the business.
Boards That Deliver gets beyond the rhetoric of corporate governance reform. It captures the tried-and-true practices used by high-performance boards. In contrast to experts who base prescriptions on number-crunching exercises, Charan identifies the real problems that drain directors' time and suppress their best judgmentsâ??and explains clearly and succinctly how boards can solve those problems. These battle-tested solutions help boards achieve what rules and regulations alone cannotâ??to get succession right, refine a winning strategy, and design a rational CEO compensation package.
Good governance requires leadership. Boards That Deliver is the no-nonsense guide for directors and CEOs who are rising to the leadership challenge to make their boards a competitive advantage.
Cascades: How to Create a Movement th...
If you could make a change—any change you wanted—what would it be? Would it be something in your organization or your industry? Maybe something it’s in your community or throughout society as a whole?
Creating true change is never easy. Most startups don’t survive. Most community groups never get beyond small local actions. Even when a spark catches fire and protesters swarm the streets, it often seems to fizzle out almost as fast as it started. The status quo is, almost by definition, well entrenched and never gives up without a fight.
In this groundbreaking book, one of today's top innovation experts delivers a guide for driving transformational change. To truly change the world or even just your little corner of it, you don’t need a charismatic leader or a catchy slogan. What you need is a cascade: small groups that are loosely connected but united by a common purpose.
As individual entities, these groups may seem inconsequential, but when they synchronize their collective behavior as networks, they become immensely powerful. Through the power of cascades, a company can be made anew, an industry disrupted, or even an entire society reshaped. As Satell takes us through past and present movements, he explains exactly why and how some succeed while others fail.
The Power of Giving Away Power: How t...
Why do some organizations grow and thrive with complexity, while others collapse under their own weight?
The answer is simple, but transformative: When power is hoarded and lorded over others, it is finite. But when leaders allow power to flow among groups, it can grow indefinitely.
While many have realized the limits of top-down hierarchy, "bottom-up" leadership is just as bad. It's the same shape in reverse. And who wants to be at the bottom? Barzun describes leaders whose organizations take a new shape. They are self-perpetuating and self-energizing; they function as Constellations-- dynamic, flexible, and renewable networks of distinct yet interwoven nodes. Barzun shows us how we can distribute power throughout an organization by using friction in decision-making, seeing more clearly when growth is being stifled, and fostering creativity and innovation in every part of the organization.
In The Power of Giving Away Power, Barzun brilliantly layers lessons from American history and business with insights from his career in tech, politics, and diplomacy to show how we can lead meaningful change in our companies, communities, and even our nations by adopting this mindset.
Through profiles of leaders as varied as Jane Jacobs, Dee Hock of Visa, and President Obama, Barzun shows how we can all create Constellations. As Barzun writes, change starts with recognizing "the power we can create by seeing the power in others"--and making the leap to lead, together.
Test Gods: Tragedy and Triumph in the...
When Richard Branson founded Virgin Galactic in 2004, his goal was simple: to offer paying customers a trip to space by the end of the decade. Seventeen years, countless delays, and one catastrophic crash later, his space tourism dream may finally be on the verge of becoming a reality.
New Yorker journalist Nicholas Schmidle knows that story intimately. He spent nearly four years embedded with Virgin Galactic at its California hangar, meeting the individuals working to make commercial space travel possible.
Now, Schmidle offers the definitive account of life inside the new space race. Drawing on hundreds of hours of interviews with Virgin's lead test pilot, Mark Stucky, Test Gods describes the making of a modern astronaut. Schmidle recounts Stucky's life - from starry-eyed youth to NASA, the Air Force, and Virgin Galactic; and through dozens of gruelling test flights to his first successful trip beyond the earth's atmosphere.
Along the way, we meet the colourful cast of engineers, executives and mechanics battling to take Virgin to space. There's Branson, who emerges as an excitable if overoptimistic evangelist for commercial space travel. There's Mike Moses, Virgin Galactic's grounded, unflappable president. And there's Mike Alsbury, the pilot whose momentary miscalculation sends his aircraft crashing into the Mojave Desert - making him one of the first casualties of the new space race.
The result is a compelling examination of the inner lives of a new generation of astronauts. Theirs is a world where the line between lunacy and genius is blurred, and where no sacrifice is too great in pursuit of the dream of space travel.
GO BIG: 20 Bold Solutions to Fix Our ...
The challenges we face are daunting, but in Go Big Ed Miliband shows that the scale of what is possible is far greater. We are at a rare moment in history when people everywhere see the need for big change. Meanwhile, practical and proven ways exist for tackling everything from inequality to the climate crisis - if you know where to look and have the courage to think big.
Ed Miliband has captured imaginations with his award-winning hit podcast Reasons to be Cheerful, which discovers brilliant people all around the world who are successfully fixing problems, transforming communities and pioneering global movements.
From a citizens' assembly in Mongolia to the UK's largest walking and cycling network in Greater Manchester, from flexible working in Finland to the campaign for the first halal Nando's in Cardiff, Go Big draws on the most imaginative and ambitious of these ideas to provide a vision for how to remake society.
How To Have A Beautiful Mind by Edwar...
People spend a fortune on their bodies, their faces, their hair, their clothes. Cosmetics, plastic surgery, diets, gym membership - everyone's trying to be more attractive. But there's an easier way to become a beautiful person. It doesn't have to be physical. No matter how you look, if you have a mind that's fascinating, creative, exciting - if you're a good thinker - you can be beautiful.
Being attractive doesn't necessarily come from being intelligent or highly-educated. It isn't about having a great personality. It's about using your imagination and expanding your creativity. And it's when talking with people that we make the greatest impact. A person may be physically beautiful, but when speaking to others a dull or ugly or uncreative mind will definitely turn them off.
In clear, practical language, de Bono shows how applying lateral and parallel thinking skills to your conversations can improve your mind. By learning how to listen, make a point, and manoeuvre a discussion, you can become creative and irresistible.
Trust and Inspire: How Truly Great Le...
We have a leadership crisis today, where even though our world has changed drastically, our leadership style has not. Most organizations, teams, schools, and families today still operate from a model of “command and control,” focusing on hierarchies and compliance from people. But because of the changing nature of the world, the workforce, work itself, and the choices we have for where and how to work and live, this way of leading is drastically outdated.
Stephen M.R. Covey has made it his life’s work to understand trust in leadership and organizations. In his newest and most transformative book, Trust and Inspire, he offers a simple yet bold solution: to shift from this “command and control” model to a leadership style of “trust and inspire.” People don’t want to be managed; they want to be led. Trust and Inspire is a new way of leading that starts with the belief that people are creative, collaborative, and full of potential. People with this kind of leader are inspired to become the best version of themselves and to produce their best work.
In this “beautifully written page-turner” (Amy Edmondson, Harvard Business School professor), Covey offers the solution to the future of work: where a dispersed workforce will be the norm, necessitating trust and collaboration across time zones, cultures, personalities, generations, and technology.
Slouching Towards Utopia: An Economic...
Before 1870, humanity lived in dire poverty, with a slow crawl of invention offset by a growing population. Then came a great shift: invention sprinted forward, doubling our technological capabilities each generation and utterly transforming the economy again and again.
Our ancestors would have presumed we would have used such powers to build utopia. But it was not so. When 1870–2010 ended, the world instead saw global warming; economic depression, uncertainty, and inequality; and broad rejection of the status quo.
Economist Brad DeLong's Slouching Towards Utopia tells the story of how this unprecedented explosion of material wealth occurred, how it transformed the globe, and why it failed to deliver us to utopia. Of remarkable breadth and ambition, it reveals the last century to have been less a march of progress than a slouch in the right direction.
The Dealmaker: Lessons from a Life in...
The Dealmaker is a frank and honest account of how a severely dyslexic child who struggled at school went on to graduate from Oxford and become a serial entrepreneur. It describes Guy Hand's career in private equity, first at Nomura and then as head of his own company, Terra Firma.
It looks in detail at the huge deals that Terra Firma has done over the years, involving everything from cinema chains and pubs to waste management, aircraft leasing and green energy.
And it offers a brutally honest appraisal of the deal that almost bankrupted him - the acquisition of multinational music recording and publishing company EMI in 2007, just as a global financial crash loomed on the horizon.
Above all, he gives the reader a real sense of what it's like inside the secretive world of private equity, describing in frank detail the pressures and rewards involved.
Nuria Books Nairobi Kenya
HOW MUCH? by Florence Bett
'How Much?' responds to those niggling questions about the life of your money, you as a Kenyan living and working in Kenya; from the time it hits your pocket to the time it leaves.
The book is for women and men in their 20s and 30s, the young and hungry – those making their own money from their jobs or businesses, most likely from both.
More from less by Andrew McAfree
This turn of events invalidates the predictions of overpopulation alarmists and those who argue we need to drastically reduce our conception of how much is enough. What has made this turnabout possible? One thing primarily: the collaboration between technology and capitalism.
Capitalism’s quest for higher profits is a quest for lower costs; materials and resources are expensive, and technological progress allows companies to use fewer of them even as they grow their markets. Modern smartphones take the place of cameras, GPS units, landline telephones, answering machines, tape recorders and alarm clocks. Precision agriculture lets farmers harvest larger crops while using less water and fertiliser. Passenger cars get lighter, which makes them cheaper to produce and more fuel-efficient. This means that, even though there’ll be more people in the future, and they’ll be wealthier and consume more, they’ll do so while using fewer natural resources. For the first time ever, and for all time to come, humans will live more prosperous lives while treading more lightly on the Earth.
The future is not all bright, cautions McAfee. He warns of issues that still haven’t been fully solved. (For example, our oceans are still vulnerable to overfishing; global warming is still running largely unchecked; and even as 'dematerialisation' - the reduced need for raw materials - improves our global situation, power and resources are getting more concentrated. That creates an even larger division between the haves and the have nots.)
If Then: How One Data Company Invente...
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge--decades before Facebook, Google, Amazon, and Cambridge Analytica. Silicon Valley likes to imagine it has no past but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk.
Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their "People Machine" from New York, Cambridge, and Saigon for clients that included John Kennedy's presidential campaign, the New York Times, Young & Rubicam, and, during the Vietnam War, the Department of Defence.
In If Then, distinguished Harvard historian and New Yorker staff writer, Jill Lepore, unearths from the archives the almost unbelievable story of this long-vanished corporation, and of the women hidden behind it. In the 1950s and 1960s, Lepore argues, Simulmatics invented the future by building the machine in which the world now finds itself trapped and tormented, algorithm by algorithm.
Big Money Energy: How to Rule at Work...
Big Money Energy is the feeling you get when you encounter someone who is massively succeeding at life. They're the ultimate picture of self-confidence. There's no bravado, no bragging—they know they have BME and so does everyone else. You get Big Money Energy by being 100% committed to making your vision a reality . . . and that vision has to be BIG.
Ten years ago, Ryan Serhant, billion dollar broker and costar of Million Dollar Listing New York was living paycheck-to-paycheck and didn't even own a suit. Serhant realized that while he couldn't change his circumstances or the balance of his bank account, there was one thing he could change—his energy. The energy you give off impacts every area of your life, from how much money you earn and how much power you have, to who you socialize with and the jobs you get.
Determined to leave his low-rent lifestyle behind forever, Serhant took life-changing steps that resulted in his getting cast on television, graduating to seven-figure sales, and doubling his income every year for the next decade. Serhant is now the CEO and Founder of SERHANT., a multi-dimensional real estate brokerage and media company, and averages a billion dollars in sales every year.
In Big Money Energy, Serhant will show readers how he tapped into his Big Money Energy to crush his goals and achieve huge success, earning his first million before he turned thirty. Whether you're a self-made entrepreneur, a corporate executive or barista, Serhant will teach you how to climb the ladder to success better and faster than anyone else.
If you want Big Money Energy, this is your blueprint. This book is an inspirational, lively guide for anyone who is ambitious enough to dream big and is committed to doing whatever it takes to conquer them.
The Art Of Innovation: Lessons in Cre...
IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.
There isn't a business in America that doesn't want to be more creative in its thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to survive. In The Art of Innovation, Tom Kelley, general manager of the Silicon Valley based design firm IDEO, takes readers behind the scenes of this wildly imaginative and energized company to reveal the strategies and secrets it uses to turn out hit after hit.
IDEO doesn't buy into the myth of the lone genius working away in isolation, waiting for great ideas to strike. Kelley believes everyone can be creative, and the goal at his firm is to tap into that wellspring of creativity in order to make innovation a way of life. How does it do that? IDEO fosters an atmosphere conducive to freely expressing ideas, breaking the rules, and freeing people to design their own work environments. IDEO's focus on teamwork generates countless breakthroughs, fueled by the constant give-and-take among people ready to share ideas and reap the benefits of the group process. IDEO has created an intense, quick-turnaround, brainstorm-and-build process dubbed "the Deep Dive."
In entertaining anecdotes, Kelley illustrates some of his firm's own successes (and joyful failures), as well as pioneering efforts at other leading companies. The book reveals how teams research and immerse themselves in every possible aspect of a new product or service, examining it from the perspective of clients, consumers, and other critical audiences.
Kelley takes the reader through the IDEO problem-solving method:
> Carefully observing the behavior or "anthropology" of the people who will be using a product or service
> Brainstorming with high-energy sessions focused on tangible results
> Quickly prototyping ideas and designs at every step of the way
> Cross-pollinating to find solutions from other fields
> Taking risks, and failing your way to success
> Building a "Greenhouse" for innovation