Books

With the shrinking job market, the future is in entrepreneurship. That said, it is essential that anyone who decides to pursue and embrace entrepreneurship must be aware of the difficulty, process, commitment, demands, and sacrifices involved. This workbook is designed to help you generate your unique and good-fit business idea and set the pace for the envisioned success. Additionally, it highlights practical and profitable business ventures in Kenya. While some mentioned ideas are exciting and thought-provoking, others are simple. Still, others are based on detailed research and brilliant intellect. However, it is essential to note that some of the ideas mentioned in this book are listed randomly for interest. Therefore, they are not grouped or ranked in a specific order.This workbook is designed to help you generate your unique business idea, nurture your entrepreneurial skills and aspirations and venture into business.