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Home Books Business Entrepreneurs Learning Entrepreneurship Through Indigenous Knowledge
Factors that Determine Entrepreneurial Behaviour in Micro and Small Enterprises in Kenya KShs1,800.00 KShs1,500.00
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Fatherhood - A Daughter's Perspective by Maisara Othman KShs1,200.00

Learning Entrepreneurship Through Indigenous Knowledge

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Nuria Ranking: #185 in Entrepreneurs

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In Learning Entrepreneurship Through Indigenous Knowledge the authors extract knowledge from a sampling of proverbs and sayings, and ingeniously apply this to entrepreneurship. They innovatively employ educative storytelling to concretize the application of the knowledge to business. The stories used are easy to follow given they are drawn from ordinary lives. They are stories that most readers are likely to relate to, given that these stories are drawn from familiar environments and in familiar settings. The work demonstrates the richness of indigenous information and its relevance to today’s marketplace.

This work will be useful to those that would like to extend the scope of their entrepreneurial information while drawing inspiration from traditional heritage. There is something in this book for students, teachers, businesspeople and researchers in the subject of entrepreneurship. This work provides a glimpse into the potential of the indigenous knowledge base and should inspire similar future works demonstrating relevance of indigenous heritage to other aspects of contemporary life.

What Others Say

“This is a well thought out idea given the entrepreneurial efforts that are currently underway. It is a good book that targets the forgotten groups of people thus the school children, the youth and the general readership. … It contains very interesting stories that motivate the young and old alike to read and understand the entrepreneurial ideas being passed on.” – Dr. Nelson H. Were Wawire; Senior Lecturer, Department of Applied Economics; Kenyatta University.

“It’s unique in making a link between folktales and entrepreneurship, especially when the authors draw insights or lessons learned from each story.” – Dr Luvisia Bakuli, Lecturer & IT Professional

“The stories told are very humorous and stark to the point leaving no room for ambiguity. The Business concepts are tackled with clarity and brevity in a businesslike manner. – Everret Wakoli, Engineer

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Category: Entrepreneurs Tags: Business, Entrepreneurs, Entrepreneurship
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Rated 5.00 out of 5
KShs3,099.00 KShs2,890.00
E-Myth No.1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work Voted #1 business book by Inc. 500 CEOs. An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. The E-Myth Revisited will help you grow your business in a productive, assured way.
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Never Eat Alone by Keith Ferrazzi

Books, Business
Rated 4.00 out of 5
KShs2,500.00 KShs2,190.00
Do you want to get ahead in life? Climb the ladder to personal success?The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered in early life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins. In Never Eat Alone, Ferrazzi lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business. The son of a small-town steelworker and a cleaning lady, Ferrazzi first used his remarkable ability to connect with others to pave the way to Yale, a Harvard M.B.A., and several top executive posts. Not yet out of his thirties, he developed a network of relationships that stretched from Washington’s corridors of power to Hollywood’s A-list, leading to him being named one of Crain’s 40 Under 40 and selected as a Global Leader for Tomorrow by the Davos World Economic Forum. Ferrazzi’s form of connecting to the world around him is based on generosity, helping friends connect with other friends. Ferrazzi distinguishes genuine relationship-building from the crude, desperate glad-handing usually associated with "networking.” He then distills his system of reaching out to people into practical, proven principles. Among them: Don’t keep score: It’s never simply about getting what you want. It’s about getting what you want and making sure that the people who are important to you get what they want, too.
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What They Dont Teach You at Harvard by Mark H. McCormack

Books, Business
KShs2,400.00 KShs2,000.00
Brief Summary Mark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries. To this day, McCormack’s business classic remains a must-read for executives and managers at every level, featuring straight-talking advice you’ll never hear in business school. Relating his proven method of "applied people sense” in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on • the secret life of a deal • management philosophies that don’t work (and one that does) • the key to running a meeting—and how to attend one • the positive use of negative reinforcement • proven ways to observe aggressively and take the edge
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Black Box Thinking by Matthew Syed

Books, Business
KShs2,490.00 KShs2,290.00
Brief Summary An eye-opening, Gladwellian look at the power of a positive attitude toward failure and its profound impact on our success in any field. In the airline industry, failure is taken seriously. Every aircraft is equipped with an almost indestructible black box. When there is an accident, the box is opened, the data is analyzed, and the reason for the accident excavated. This ensures that procedures are adapted so that the same mistake doesn’t happen again. With this method, the industry has created an astonishing safety record. For pilots working in a safety-critical industry, getting it wrong can have deadly consequences. But most of us have a relationship with failure that impedes progress, halts innovation, and damages our lives. We don’t acknowledge it or learn from it —though we often think we do. Moving from anthropology to psychology and from history to complexity theory, Matthew Syed explains why even when we think we have 20/20 hindsight, our vision’s still fuzzy. He offers a radical new idea: that the most important determinant of success in any field, whether sports, business, or life, is an acknowledgment of failure and a willingness to engage with it. This is how we learn, progress and excel. This approach explains everything from biological evolution and the efficiency of markets to the success of the Mercedes F1 team and the mindset of David Beckham. Using a cornucopia of interviews, gripping stories, and sharp-edged science, Syed explores the intimate relationship between failure and success, and shows why we need to transport black box thinking into our own lives. If we wish to unleash our potential, we must diagnose and break free of our failures. Part manifesto for change, part intellectual adventure, this groundbreaking book reveals how to do both.
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