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6 items KShs12,398.00
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Hug Your People KShs1,695.00 KShs1,611.00
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Simply Better

KShs2,295.00 KShs2,181.00

Nuria Ranking: #707 in Business

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In this “radically conservative” book, the authors advocate a “back-to-basics” approach to marketing that replaces the relentless quest for differentiation with a relentless focus on these types of basic customer needs
The authors’ research shows that most companies have been ignoring the basics for too long.
At the heart of the authors’ approach is a view of why customers buy what they do. Barwise and Meehan argue that marketers must understand what customers want from the entire product or service category.

So rather than focus on new luxury attributes for a specific car —marketers need to understand what basic needs customers have for automobiles in general (ie: safety, handling, etc). Once they figure that out—they need to deliver on those basic needs better than everyone else.

ISBN:2147483647

Author:Patrick Barwise & Sean Meehan

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Our Memory Like Dust by Gavin Chait

Books, Fiction and Non Fiction
KShs1,499.00 KShs1,425.00
Brief Summary Why do we tell stories? To hold on to what has been loved and lost, to create new myths, to explain and teach in ways that seep into memory. Shakiso Collard leads the evacuation from Benghazi as jihadis overwhelm the refugee camp where she works. On arrival in Paris, she is betrayed by her boss, Oktar Samboa, and watches in despair as those she illegally helped escape are deported back to the warzones of Libya. Elsewhere, Farinata Uberti – strongman CEO of Rosneft, the world’s largest energy company – arrives in London after triggering a violent insurrection in Tanzania to destroy a potential rival in the oil market. In the Sahara, an air convoy on its way to deliver billions of dollars of drugs and weapons to Ansar Dine jihadis crashes and is lost. A year later, having spent months in hiding, Shakiso travels to West Africa. She is there to lead the relief effort that are hoping to stop the 200 million refugees fleeing war and environmental collapse heading for a fortified and fragmented Europe. As the myths of these millions seeking new lives across the Mediterranean intrude into reality, Shakiso is drawn into the brutal clandestine fight against Rosneft’s domination of European energy supplies being conducted by the mysterious Simon Adaro. And, deep within the disorienting Harmattanstorms of the desert, a group of jihadis have gone in search of the crashed convoy of planes - and a terror that could overwhelm them all. " ISBN:9781473527225 Author:Gavin Chait
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PUSH Persevere Until Success Happens Through Prayer by Cindy Trimm

Books, Self Help & Motivation
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Brief Summary Today’s world knows little about perseverance. This is why so few people become innovators, entrepreneurs, and world-changers. Success is bypassed, not due to a lack of opportunity, but because we don’t know how to maximize the opportunities in front of us and PUSH - persevere until success happens. In her encouraging and dynamic style, Dr. Cindy Trimm inspires you to go for it. It is one thing to read about the lives of great achievers?it is another thing to join their ranks. Learn how to: • Carry your dreams, visions, and goals "full term” and to complete fulfillment • Exercise the power of faith to overcome the impossible and release God’s supernatural purposes into your life • Resist the temptation to ‘cave’ under pressure and press on even when you don’t feel like it anymore • Empower others to fulfill their divine destinies through co-laboring with them ISBN:9780768404296 Author:Cindy Trimm
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Anyango Nyar Siaya: Nyatiti Queen Edited by Tabu Osusa and Bill Odidi

Books, African Interest
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Eriko Mukoyama, globally known by her stage name Anyango Nyar Siaya, iS a Japanese musician who has defied all odds, breaking gender and cultural traditions to become the frst woman to professionally play the nyatiti, an eight-stringed traditional yre. The nyatiti is the instrument of choice among the Luo community, which traces its roots from Eastern Bahr-el-Ghazal in Sudan to their present settlements along the shores of Lake Victoria, Traditionally, women were forbidden from playing the nyatiti, so it came as a great surprise when a young Japanese woman with no cultural ties to the Luo community began mastering the instrument. Anyango first came to Kenya in 2004. After spending a year under the tutelage of one of the greatest nyatiti masters, Okumu K'Orengo, she earned his trust and was granted the honor of learning and playing the instrument. Her story of resilience, determination, and the courage to break cultural barriers serves as an inspiration to a new generation of musicians, particularly young women, encouraging them to follow in her footsteps and rediscover the profound value of this age-old instrument.
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Rediscovering the Kingdom Expanded Edition

Spirituality & Beliefs, Christian Life & Practice, Books
KShs4,500.00
As governments collapse human philosophies fail and life is crashing down around you Rediscovering the Kingdom Expanded Edition is your guide through the storms of the st century The day devotional included in this seminal work strengthens your... By Myles Munroe
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The Donkey who wanted to be a lion by Rose Kilimo
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