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Home Educational Books Entrepreneurship: Building Competitive & Sustainable Businesses – An Introductory Guide
A Gentle Reminder by Bianca Sparacino KShs2,500.00 KShs2,000.00
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OWN THE STAGE, SPEAK WITH CONFIDENCE by SAMWEL DASHEN KShs1,399.00 KShs1,259.00

Entrepreneurship: Building Competitive & Sustainable Businesses – An Introductory Guide

KShs1,500.00

Nuria Ranking: #1 in Educational Books

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Entrepreneurship: Building Competitive & Sustainable Businesses – An Introductory Guide is a must-read for aspiring and seasoned entrepreneurs alike. This insightful guide unpacks the core principles of launching, managing, and scaling a business in today’s dynamic marketplace. From crafting a winning strategy to fostering innovation, financial sustainability, and ethical leadership, this book equips you with the tools to build a business that thrives.
This book has 12 chapters which follow a chronological order taking the reader from defining entrepreneurship through strategies of managing, growing the business and culminating on how to maintain or divest the enterprise. This book is a good read for those starting from scratch or looking to sharpen their competitive edge. This guide offers practical wisdom to navigate challenges and create long-term success. The book is well placed to offer valuable curriculum materials for vocational, diploma, undergraduate and post graduate students in Entrepreneurship and Business Management. It may also serve as a reference material for trainers and lecturers in Entrepreneurship.

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