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Principles of marketing:A skill-Building Approach is an ideal reference for undergraduate bussiness students pursuing BBA,BBM, and BCom studies as well as for students undertaking ABE,CIM,KNEC, and MSK examinations.Marketing practitioners,MBA…
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Barefoot Soldier
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Born in 1979 in Grenada as one of eight children, living in a two-bedroom hut, surviving on meagre meals of beans and rice and walking barefoot, three miles to school. At 13 Johnson Beharry quit school and worked as a decorator and labourer. In 1999 he scraped together the airfare for England and joined the Princess of Wales's Royal Regiment.
He served six months in Kosovo, three months in Northern Ireland and then went to Iraq. On 1 May 2004, Beharry helped assist a foot patrol caught in a series of ambushes. His vehicle was hit by multiple rocket propelled grenades but he drove through the ambush and extracted his wounded colleagues from the vehicle, all the time exposed to further enemy fire. He was cited on this occasion for 'valour of the highest order'.
While back on duty on 11 June 2004, a rocket propelled grenade hit Beharry's vehicle incapacitating his commander and injuring several of the crew. Despite his very serious head injuries, Beharry took control of his vehicle and drove it out of the ambush area before losing consciousness. He required brain surgery for his head injuries, and he was still recovering when he was awarded the VC in March 2005.
ISBN:9780751538793
Author:Johnson Beharry VC
Rebuilding Somaliland Issues and Possibilities by War torn Societies Project
Brief Summary
Somaliland is "Africa is best kept secret," according to South African academic Iqbal Jhazbay. Somaliland has earned this description owing to its extraordinary achievements in the 12 years since its declaration of independence. Despite being unrecognized and almost entirely ostracized by the international community, Somaliland has, following a brutal war with Somalia is now defunct dictatorship, rebuilt much of its severely damaged infrastructure, repatriated half a million refugees and removed thousands of mines from the ground. In addition, Somaliland has maintained a comparatively decent human rights record and has made significant progress towards the establishment of a constitutional democracy.
Rebuilding Somaliland: Issues and Possibilities is the fruit of an extensive research project initiated in 1998 by the former War-torn Societies Project (WSP), now WSP International, in partnership with a local institution, the Academy for Peace and Development. It aims to present a "self-portrait of Somaliland" and the challenges facing it at the turn of the century. This book also documents the animated, often controversial debates on the future direction that needs to be taken in such areas as:
• Decentralization of government institutions
• Media and political reconstruction
• Regulating the livestock economy
• Impact of the war on the family
Functioning as more than records of research and debate, more than essays on post-war rebuilding, these contributions provide a unique insight into the future that the people of Somaliland want for themselves and for their children. As such, the essays are in many ways a blueprint for Somaliland as it seeks to regenerate itself into a peaceful, mature society that will earn the respect and recognition of the international community.
ISBN:9781569022290
Author:War torn Societies Project
Dont Let Go
Brief Summary
With unmatched suspense and emotional insight, Harlan Coben explores the big secrets and little lies that can destroy a relationship, a family, and even a town in this powerful new thriller.
Suburban New Jersey Detective Napoleon "Nap” Dumas hasn't been the same since senior year of high school, when his twin brother Leo and Leo’s girlfriend Diana were found dead on the railroad tracks—and Maura, the girl Nap considered the love of his life, broke up with him and disappeared without explanation. For fifteen years, Nap has been searching, both for Maura and for the real reason behind his brother's death. And now, it looks as though he may finally find what he's been looking for.
When Maura's fingerprints turn up in the rental car of a suspected murderer, Nap embarks on a quest for answers that only leads to more questions—about the woman he loved, about the childhood friends he thought he knew, about the abandoned military base near where he grew up, and mostly about Leo and Diana—whose deaths are darker and far more sinister than Nap ever dared imagine.
"
ISBN:9781101984277
Author:Harlan Coben
A Lion Among Men
Brief Summary
In this much-anticipated third volume of the Wicked Years, we return to Oz, seen now through the eyes of the Cowardly Lion - the once tiny cub defended by Elphaba in Wicked. While civil war looms, a tetchy oracle named Yackle prepares for death. Before her final hour, an enigmatic figure known as Brrr - the Cowardly Lion - arrives searching for information about Elphaba Thropp, the Wicked Witch of the West.
As payment, Yackle demands some answers of her own. Brrr surrenders his story: abandoned as a cub, his earliest memories are gluey hazes, and his life's path is no Yellow Brick Road. A Lion among Men chronicles a battle of wits hastened by the Emerald City's approaching armies.
At once a portrait of a would-be survivor and a panoramic glimpse of a world gone shrill with war fever, Gregory Maguire's new novel is written with the sympathy and power that have made his books contemporary classics.
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The Curator
Brief summary
It's not possible to undo what happened in 1976.
In rural South Africa a family massacre takes place; a bloodbath whose only witness is the family’s black maid. Hendrik Deyer is the principal of a state-run school camp who lives nearby with his wife and their two sons, Werner and Marius.
As Hendrik becomes obsessed with uncovering what happened, his wife worries about her neighbors, a poor white family whose malign influence on her son Werner is – she believes – making his behavior inexplicably strange and hostile. One night another tragedy changes each of their lives, irrevocably.
Two decades later, Werner is living with his mother and invalid father in a small Pretoria flat. South Africa is a changed place. Werner holds a tedious job in the administration department of the local university and dreams of owning his own gallery. His father is bedridden, hovering on the edge of death, and furious, as he has been for twenty years. As Werner feels his own life slip away, and his thoughts turn to murder as a means to correct the course of all their futures. He can't undo the past, but Werner’s desperation to change his own his fate will threaten not only his own family but also those still living in the aftermath of what happened all those years ago.
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Eddie is a wounded war veteran, an old man who has lived, in his mind, an uninspired life. His job is fixing rides at a seaside amusement park. On his 83rd birthday, a tragic accident kills him as he tries to save a little girl from a falling cart. He awakes in the afterlife, where he learns that heaven is not a destination, but an answer.
In heaven, five people explain your life to you. Some you knew, others may have been strangers. One by one, from childhood to soldier to old age, Eddie's five people revisit their connections to him on earth, illuminating the mysteries of his "meaningless" life, and revealing the haunting secret behind the eternal question: "Why was I here?"
How To Write
Are you sometimes unsure of how to write a business letter or a social note? Do you come up blank when you have to compose a press release, a complaint, a request for a credit check, or a wedding invitation?
Now there’s help. Every form of written correspondence has its own protocol, and this authoritative yet easy-to-use reference book presents the best advice on writing all of them.
How to Write It includes models and advice for virtually any situation, ranging from direct-mail pieces to party invitations, resumes to collection letters, proposals to notes of congratulation, product orders to thank-you notes. Your complete guide to everything you need to write, this indispensable volume also includes:
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Forms of address for everyone from your next-door neighbor to royalty.
How to Write It deals with every type of letter and document, from the ones we enjoy writing to the ones we dread. Indexed for immediate answers, this quick-reference guide is an invaluable tool for every home, business, or classroom writer.
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The Boy in the Striped Pyjamas by John Boyne
Berlin 1942
When Bruno returns home from school one day, he discovers that his belongings are being packed in crates. His father has received a promotion and the family must move from their home to a new house far far away, where there is no one to play with and nothing to do.
A tall fence running alongside stretches as far as the eye can see and cuts him off from the strange people he can see in the distance.
But Bruno longs to be an explorer and decides that there must be more to this desolate new place than meets the eye. While exploring his new environment, he meets another boy whose life and circumstances are very different to his own, and their meeting results in a friendship that has devastating consequences.
Wimpy Kid Do-It-Yourself Book
The Wimpy Kid Do-It-Yourself Book, you're the author, illustrator, and main character. Filled with loads of interactive pages and plenty of space to write your own life's story, this book is all you need to create your masterpiece.
Whatever you do, make sure you put it someplace safe after you finish. Because when you're rich and famous, this thing is going to be worth a fortune.
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Hot, Flat, and Crowded: Why We Need a Green Revolution – and How It Can Renew America
In this brilliant, essential book, Pulitzer Prize-winning author Thomas L. Friedman speaks to America's urgent need for national renewal and explains how a green revolution can bring about both a sustainable environment and a sustainable America.
Friedman explains how global warming, rapidly growing populations, and the expansion of the world’s middle class through globalization have produced a dangerously unstable planet--one that is "hot, flat, and crowded." In this Release 2.0 edition, he also shows how the very habits that led us to ravage the natural world led to the meltdown of the financial markets and the Great Recession.
The challenge of a sustainable way of life presents the United States with an opportunity not only to rebuild its economy, but to lead the world in radically innovating toward cleaner energy. And it could inspire Americans to something we haven't seen in a long time--nation-building in America--by summoning the intelligence, creativity, and concern for the common good that are our greatest national resources.
Hot, Flat, and Crowded is classic Thomas L. Friedman: fearless, incisive, forward-looking, and rich in surprising common sense about the challenge--and the promise--of the future.
ISBN:9780374166854
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DIARY OF A WIMPY KID CABIN FEVER
The authorities are closing in, but when a surprise blizzard hits, the Heffley family is trapped indoors. Greg knows that when the snow melts he's going to have to face the music, but could any punishment be worse than being stuck inside with your family for the holidays?
ISBN:141343006
Author:KINNEY JEFF
DIARY OF A WIMPY KID: RODRICK RULES
Secrets have a way of getting out, especially when a diary is involved.
Whatever you do, don't ask Greg Heffley how he spent his summer vacation, because he definitely doesn't want to talk about it.
As Greg enters the new school year, he's eager to put the past three months behind him . . . and one event in particular.
Unfortunately for Greg, his older brother, Rodrick, knows all about the incident Greg wants to keep under wraps. But secrets have a way of getting out . . . especially when a diary is involved.
Diary of a Wimpy Kid: Rodrick Rules chronicles Greg's attempts to navigate the hazards of middle school, impress the girls, steer clear of the school talent show, and most important, keep his secret safe.
ISBN:141324913
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Working with Emotional Intelligence by Daniel Goleman
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Do you have what it takes to succeed in your career?
The secret of success is not what they taught you in school. What matters most is not IQ, not a business school degree, not even technical know-how or years of expertise. The single most important factor in job performance and advancement is emotional intelligence.
Emotional intelligence is actually a set of skills that anyone can acquire, and in this practical guide, Daniel Goleman identifies them, explains their importance, and shows how they can be fostered.
For leaders, emotional intelligence is almost 90 percent of what sets stars apart from the mediocre. As Goleman documents, it's the essential ingredient for reaching and staying at the top in any field, even in high-tech careers.
And organizations that learn to operate in emotionally intelligent ways are the companies that will remain vital and dynamic in the competitive marketplace of today—and the future.
Comprehensively researched, crisply written, and packed with fascinating case histories of triumphs, disasters, and dramatic turnarounds, Working with Emotional Intelligence may be the most important business book you'll ever read.
Drawing on unparalleled access to business leaders around the world and studies in more than 500 organizations, Goleman documents an astonishing fact: in determining star performance in every field, emotional intelligence matters twice as much as IQ or technical expertise.
Readers also discover how emotional competence can be learned. Goleman analyzes five key sets of skills and vividly shows how they determine who is hired and who is fired in the top corporations in the world. He also provides guidelines for training in the "emotionally intelligent organization," in chapters that no one, from manager to CEO, should miss.
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Divergent by Roth Veronica
Paperback features over fifty pages of bonus materials, including a sneak peek of Insurgent, an author Q&A, a discussion guide, a Divergent playlist, faction manifestos, and more! In Beatrice Prior's dystopian Chicago world, society is divided into five factions, each dedicated to the cultivation of a particular virtue—Candor (the honest), Abnegation (the selfless), Dauntless (the brave), Amity (the peaceful), and Erudite (the intelligent).
On an appointed day of every year, all sixteen-year-olds must select the faction to which they will devote the rest of their lives.
For Beatrice, the decision is between staying with her family and being who she really is—she can't have both. So she makes a choice that surprises everyone, including herself. During the highly competitive initiation that follows, Beatrice renames herself Tris and struggles alongside her fellow initiates to live out the choice they have made.
Together they must undergo extreme physical tests of endurance and intense psychological simulations, some with devastating consequences. As initiation transforms them all, Tris must determine who her friends really are—and where, exactly, a romance with a sometimes fascinating, sometimes exasperating boy fits into the life she's chosen.
But Tris also has a secret, one she's kept hidden from everyone because she's been warned it can mean death. And as she discovers unrest and growing conflict that threaten to unravel her seemingly perfect society, she also learns that her secret might help her save those she loves . . . or it might destroy her. Veronica Roth is the New York Times bestselling author of Divergent, the first in a trilogy of dystopian thrillers filled with electrifying decisions, heartbreaking betrayals, stunning consequences, and unexpected romance."
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Keeping the trademark month-by-month format that allows parents to take the potentially overwhelming first year one step at a time, First Year is easier-to-read, faster-to-flip-through, and new-family-friendlier than ever?packed with even more practical tips, realistic advice, and relatable, accessible information than before. Illustrations are new, too.
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What to Expect When You’re Expecting by Heidi Murkoff
Announcing a brand new, cover-to-cover revision of America's pregnancy bible. What to Expect When You're Expecting is a perennial New York Times bestseller and one of USA Today's 25 most influential books of the past 25 years. It's read by more than 90% of pregnant women who read a pregnancy book--the most iconic, must-have book for parents-to-be, with over 14.5 million copies in print.
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More comprehensive, reassuring, and empathetic than ever, the Fourth Edition incorporates the most recent developments in obstetrics and addresses the most current lifestyle trends (from tattooing and belly piercing to Botox and aromatherapy). There's more than ever on pregnancy matters practical (including an expanded section on workplace concerns), physical (with more symptoms, more solutions), emotional (more advice on riding the mood roller coaster), nutritional (from low-carb to vegan, from junk food–dependent to caffeine-addicted), and sexual (what's hot and what's not in pregnant lovemaking), as well as much more support for that very important partner in parenting, the dad-to-be.
Overflowing with tips, helpful hints, and humor (a pregnant woman's best friend), this new edition is more accessible and easier to use than ever before. It's everything parents-to-be have come to expect from What to Expect... only better.
The Big Book of Customer Service Training Games
Help your employees to excel in dealing with the public with this stimulating, fun-filled collection of customer service training games. Designed not only to teach important skills but also to spark enthusiasm and a high level of involvement in the participants, these games utilize entertaining and instructive techniques such as role-playing, charades, brainstorming, and debate.
As a result of these exercises, employees will learn how to create a rapport with the customer, how to focus on the unique needs of individual customers, how to maintain a positive attitude, and more."
ISBN:2147483647
Author:Peggy Carlaw, Vasudha Deming, Vasudha Kathleen Deming
Diary of a Wimpy Kid:The Third Wheel
Love is in the air—but what does that mean for Greg Heffley? A Valentine's Day dance at Greg's middle school has turned his world upside down. As Greg scrambles to find a date, he's worried he'll be left out in the cold on the big night. His best friend, Rowley, doesn't have any prospects either, but that's a small consolation.
An unexpected twist gives Greg a partner for the dance and leaves Rowley the odd man out. But a lot can happen in one night, and in the end, you never know who's going to be lucky in love."
ISBN:141348568
Author:KINNEY JEFF
Insurgent
One choice can transform you—or it can destroy you. But every choice has consequences, and as unrest surges in the factions all around her, Tris Prior must continue trying to save those she loves—and herself—while grappling with haunting questions of grief and forgiveness, identity and loyalty, politics and love.
Tris's initiation day should have been marked by celebration and victory with her chosen faction; instead, the day ended with unspeakable horrors. War now looms as conflict between the factions and their ideologies grows. And in times of war, sides must be chosen, secrets will emerge, and choices will become even more irrevocable—and even more powerful.
Transformed by her own decisions but also by haunting grief and guilt, radical new discoveries, and shifting relationships, Tris must fully embrace her Divergence, even if she does not know what she may lose by doing so. New York Times bestselling author Veronica Roth's much-anticipated second book of the dystopian DIVERGENT series is another intoxicating thrill ride of a story, rich with hallmark twists, heartbreaks, romance, and powerful insights about human nature.""
ISBN:7442928
Author:Veronica Roth
DIARY OF A WIMPY KID LAST STRAW
Let's face it: Greg Heffley will never change his wimpy ways. Somebody just needs to explain that to Greg's father.
You see, Frank Heffley actually thinks he can get his son to toughen up, and he enlists Greg in organized sports and other "manly" endeavors. Of course, Greg is able to easily sidestep his father's efforts to change him. But when Greg's dad threatens to send him to military academy, Greg realizes he has to shape up . . . or get shipped out.
ISBN:141324920
Author:KINNEY JEFF